your coach
From Strategy to Soul:
My Journey to Transformation
I didn’t start my career as a coach.
While studying commerce at University, I was already building online businesses and side hustles. I had the entrepreneurial spirit from the start.
I loved business, but what truly fascinated me was human behavior and psychology — how people think, what drives their decisions, and how to create meaningful connections. That’s what drew me to the fast-paced world of international online affiliate marketing. It was the perfect blend of psychology, technology and business. There, I thrived — mentored in a startup by the industry's best, managing millions in ad spend, building relationships with high-profile clients and partners, and traveling across North America to connect with some of the brightest minds in the space. I was thriving in results, performance, and strategy.
But beneath the excitement... something felt off. My journey started with a deep passion for the industry, but over time, the excitement began to fade. I found myself increasingly drawn to the financial, accounting, and numbers-driven aspects of the business. As my curiosity in this area grew, I felt a sense of incompleteness in my knowledge and a growing desire to challenge myself further. It became clear that I was being called to explore this new dimension of the business world.
This realization led me to pivot. I returned to higher education and earned my prestigious Chartered Professional Accountant (CPA) designation. From there, I stepped confidently into the realms of corporate accounting, finance and entrepreneurship. I loved the structure, the numbers, the logic — systems and patterns fascinated me just as much as people did. Over time, I worked with everyone from solo entrepreneurs to leaders of multi-million-dollar companies.
But what I still always loved even more than the numbers… was the people behind them.
Time and again, I found myself offering more than financial advice. Clients, family, and friends came to me not just for financial advice — but for guidance. Big decisions. Deep clarity. Confidence. Direction.
I became their sounding board. Their safe space.
And still... something was missing.
a deeper calling
The truth is, my journey into transformation began long before any career.
At 17, I had personal life and health challenges that triggered a spiritual awakening that shattered my perception of reality. I dove headfirst into human potential, positive psychology, personal development, self empowerment, meditation, mindfulness, spirituality, intentional creation and manifesting, conscious dreaming, biofield energy work, external and internal martials arts, Eastern philosophies, and consciousness studies. I began exploring what it truly meant to not only heal, but to grow and evolve — mind, body, and soul. Over the last 20 years, I’ve studied and practiced everything from subconscious mind exploration methods such as neuro-linguistic programming, hypnosis, identity transformation work, and bioenergy field healing to Tibetan dream yoga — not just intellectually, but through lived experience.
But I kept this passion quiet for years — secretly applying what I learned to overcome my own life challenges, heal past wounds, and grow in every area of my life (health, fitness, relationships, finance, career, etc.).
Until I couldn’t keep it quiet anymore.
my breaking point (and my breakthrough)
On the surface, it seemed like I had it all—a six-figure income that promised financial security for my growing family, a leadership role in a thriving family business surrounded by experienced mentors, and a talented team I was proud to work with. I enjoyed a respected social standing and identity, one that was validated and supported by both society and my family.
But beneath it all, I was unraveling.
My system was on overdrive.
I was overwhelmed by constant anxiety, feeling disconnected from the world around me, and slowly burning out. I developed a mysterious autoimmune condition that left me in constant pain — my skin felt like it was itching and burning from the inside out. My blood work was abnormal, indicating strange imbalances in my immune system. For six years, I sought help from every kind of medical doctor, specialist, therapist, and explored countless holistic healing modalities. I was left relying on medication just to make it through each day. The simple joys of life, like getting down on my hands and knees to play with my own children, became out of reach.
Nothing worked.
Until I did something I never thought I could: I took medical leave from work to prioritize my declining health. It felt like I had no other choice. My ego almost had me believe that this was happening against my will—despite being strongly advised by multiple medical professionals, the idea felt crazy, and I was overwhelmed with fear and guilt. But deep down, I knew it was the right thing to do, and I found the courage to follow through.
I had exhausted all other options.
Within just two days, my symptoms nearly vanished.
I felt about 90% healed and no longer needed a daily pill to get through the day—I haven't taken one since! My bloodwork is nearly perfect now, but more importantly, I feel at peace and comfortable in my own skin again.
It was the miracle I didn’t expect — and the message I could no longer ignore.
My body wasn’t breaking.
It was begging for alignment.
I returned to my roots — meditation, deep introspection, internal martial arts, therapy, and coaching. I got support. I went inward. I healed.
And in that process, I realized: this is my calling.
To guide others through the same kind of inner awakening I’ve walked through myself. To help them come home to who they truly are — and build their lives from that place.
Stepping into life coaching felt like a natural evolution — blending my passion for human potential, transformation, and guiding others - with the hard-won insights of my own career and life journey.
what i believe (for you)
I believe that every single person has a deeper truth inside them — a version of themselves
that is clear, confident, powerful, and aligned. Most people just need someone to
help them uncover it.
My mission is to help you break through the fog, dissolve inner resistance, and reconnect
with the real you. The you beneath the patterns, fears, and social expectations. The you
that’s been waiting to lead. Through insight-based coaching, self-awareness at a
deeper level, unconscious reprogramming, wisdom beyond logic, and grounded life
strategy, I guide people through powerful inner shifts that leads to inspired plans of action
and real-world change.
Whether you’re navigating a life transition, questioning your purpose, feeling stuck in your
business, your career, your wellness, or your relationships, or striving for the next level
anywhere else in your life — I’m here to walk beside you, and guide you to the kind of
clarity that doesn’t come from thinking harder—it comes from listening more deeply,
forging a plan, and taking aligned action.
I’ve lived this path. I know the darkness. I’ve walked through the doubt, the stuckness, the quiet ache of misalignment...
And I also know the way through. This work isn’t just about insight—it’s about integration. Not just understanding yourself, but moving forward with clarity. With a real plan. Real steps. Real transformation. Together, we’ll turn your inner breakthroughs into aligned action—
so you don’t just feel the shift…You live it.
If you’re ready to rediscover your power, reconnect with your purpose, and create a life that actually feels aligned… Let’s begin your Insight Out Breakthrough™.